Lillian has 9 years experience in digital marketing, audience development and brand and business strategy. At Civil, Lillian works on the Alignment and Operations team developing strategy and tactics for large-scale project execution, and resource management. Prior to Civil, Lillian was Senior Director of Growth and Product Optimization at InsideHook. There, she developed and implemented strategy to convert the email business into a full suite digital publisher.
Prior to InsideHook, Lillian launched the Girl Scouts of the USA’s first social media marketing strategy, winning the company’s first Overall Grand Champion and Category Champion in the Large Business division of the Social Media Leadership Awards. She also helped re-brand New York cult favorite brands Flavorwire and Flavorpill. Lillian holds a B.A. in History from Wesleyan University. Outside of the office she is the lead singer and co-manager of probably the sickest cover band in New York City. Don’t invite her to your karaoke parties.